Search Marketing Agency, Lincoln
Make Search
Yours 🫵
The search specialist marketing agency you can trust
At Search Mad, SEO, PPC, it's what we do. We're a dedicated search marketing agency based in Lincoln, passionate about who we are and what we do. Burned by bad experiences in the past, or brand new to the game and ready to make your mark - our services are here to help your business get seen in search.
Our specialists work hard to deliver consistently good results, with search strategies that focus beyond just driving more traffic. Combining organic and paid or one or the other, we'll work closely with you to rise above the competition and establish yourself as the standout name in your space.

Our core services
PPC (Paid Search)
We create and manage compelling campaigns that work to increase your search visibility quickly, strictly for valuable, relevant searches. Alongside organic or standalone, we've got you covered.
SEO (Organic Search)
The backbone of Search Mad, search engine optimisation (SEO). Whatever you’re goal, we’re professionals you can trust to help increase your organic search visibility properly.
Search specialists, not generalists
As search specialists, we don't spread ourselves thin. We focus on search and search only, offering SEO and PPC services tried and tested day in, day out. We're not your typical full-service agency - we're your specialist partner for dominating search.
Born out of frustration with generalist agencies doing search marketing badly, we're here to be the search mad specialists you can trust. Choosing Search Mad, you can invest in search with confidence.

Search success we've delivered
Where others fail, we deliver
Balanced Approach
Search marketing isn't just about search engines, but users. Behind all our work, we take a balanced approach that aims to bring as much value as possible to both.
Transparency & Exclusivity
Every step of the way, we'll provide you with complete transparency into our efforts. We guarantee you our exclusivity, so won't work with your competitors.
Quality Service, Fair Price
We aim to provide you with the best search marketing at a fair price. With us, there's no guesswork - we quote for what's needed, working hard to do so within your budget.
Behind Search Mad
We're a consultant-led agency, run independently by Alfie Madden - a passionate search marketing consultant who lives and breathes all things search. He's worked across SEO and PPC with businesses of all shapes and sizes, from local independents to UK-wide franchise models.
Through Search Mad, Alfie delivers search marketing that's clear, honest, and built around you. More personal than your typical agency, but with the capacity to support as much, or as little, as you need.

More than just a search marketing agency
SEO and PPC is just a part of Search Mad. To increase your search visibility, you need the a solid, technical sound website first.
We also offer the specialist design and development of websites, strategically created to stand out as per your brief and align with best SEO practices. Excellent accessibility, complete targeting, quality content - our websites master it all right from the get go.

Learn about all things search
Frequently asked questions
Is all search marketing done in-house?
Most of our work is carried out in-house by Alfie, Search Mad's founder and consultant. To increase the support we can offer, we may outsource parts of your project. The development and management of your strategy however will remain in-house.
With websites, it's a slightly different story. As search specialists, we work as project managers, coordinating skilled designers and developers rather than handling design and build ourselves.
Who do you work with?
Although we're a marketing agency in Lincoln, we work with businesses of all shapes and sizes across the UK. Working remotely, we're confident that wherever you are, on the Lincolnshire coast (Grimsby), in the Scottish Highlands, or within a major city (Nottingham), we can gather everything we need and deliver you the best service.
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