Alfie Madden
SEO Consultant, Derby

SEO that helps your business get seen and grow
SEO can be powerful for helping your business get seen and put in front of more opportunities. An aimless approach however won't get you anywhere. For visibility that drives growth, it takes the right provider.
As an SEO consultant in Derby, I understand the complexities of SEO, and what value it should deliver. I'm committed to working closely with you, helping you achieve the outcomes that actually matter.
From managed support to consultancy that helps you navigate the challenge, my range of SEO services are designed to help.

My SEO services
Technical SEO
Find and fix every technical issue holding your website back from stronger search performance.
Content SEO
Content written to align with search intent, building relevance around the searches you want to get seen for.
Managed SEO
End-to-end SEO managed for you, helping you get seen in search without the time or in-house expertise.
SEO Consultancy
Clear, specialist support to help you overcome challenges, make better decisions, and move your strategy forward.
SEO Audits
Uncover what's holding your search visibility back with clear, actionable audits focused on identifying real problems.
AI SEO
Increase your visibility in AI search with an SEO strategy focused on generative features and models.
Passionate SEO consultant in Derby
Having supported many UK businesses, I'm an SEO consultant in Derby you can count on. I have a real passion for the work I do, delivering professional SEO services that are honest, transparent, and focused on impactful results.
Whether you've fallen into the wrong hands before, or you're new to the world of search and sick of being outshone by competitors, I'm here to help. Through my focused SEO support, I aim to give you complete confidence in your investment.

My approach to SEO
I take a strategic approach to my SEO, focusing on the searches that matter most to your business. Behind all my work, I'm committed to balancing search engines and users - ensuring the visibility we establish lasts and maximising your chances of a return.
Choosing me as your SEO specialist, you'll benefit from ethical support that works hard to deliver a return. Building my process around you, I'll never leave you questioning.

SEO results I’m proud to have delivered
My SEO journey so far
I started my journey as a digital marketing apprentice back in 2022. After months of self-learning and observing, I began to help with search marketing projects, most of which were SEO strategies. It wasn't long till I transitioned to a specialist, SEO being the core focus of my role.
I take pride in having worked independently and for two local leading marketing agencies as an SEO specialist. My experience includes managing strategies for a wide range of accounts, from small locals to well-known brands.
Today, I position myself as an Derby SEO consultant, committed to helping UK businesses get seen in search.

Consultant support delivered at scale
There are many positives to working with an independent SEO consultant. As a business requiring larger amounts of support however, skills and capability can understandably be a concern.
As founder of Search Mad, I work as a hybrid between an SEO consultant and agency. Choosing me, you'll get to work with me directly - but tapping into my network of connections, I can deliver to the capacity of any Derby SEO agency.
Here to help with more than just SEO
While specialising in SEO, I offer a wider range of search focused marketing services. Whether the goal is quick visibility or steady organic growth, you can count on my full support.
Explore my SEO insights
Ready to get started?
Chat with Alfie today

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