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PROFESSIONAL SEO AGENCY, LINCOLN
Search Engine Optimisation
Your key to stronger organic search visibility
Paid ads aren't the only way to get seen in search. Search is full of organic opportunities - but they're rarely captured by chance. The key? Search engine optimisation (SEO).
A long-term investment that often results in long-term gains, SEO helps you work towards increasing organic visibility for the searches that matter. Master the art of organic, and unlock the ultimate advantage: more relevant traffic, without the cost per click.
Whether you're currently nowhere to be found, or you're visible but not quite where you want to be, our professional SEO services are here to help.
Our professional SEO services
Technical SEO
Find and fix every technical issue holding your website back from stronger search performance.
Content SEO
Content written to align with search intent, building relevance around the searches you want to get seen for.
Managed SEO
End-to-end SEO managed for you, helping you get seen in search without the time or in-house expertise.
SEO Consultancy
Clear, specialist support to help you overcome challenges, make better decisions, and move your strategy forward.
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SEO Audits
Uncover what's holding your search visibility back with clear, actionable audits focused on identifying real problems.
AI SEO
Increase your visibility in AI search with an SEO strategy focused on generative features and models.
An SEO agency you can trust
At Search Mad, SEO is at the core of what we do. We're proud to be a Lincoln-based SEO agency backed by real passion, dedicated to helping UK businesses get seen in search. Whatever you need, we're a specialist team you can trust.
With years of experience, we know how to ethically optimise sites in a way that delivers the best chance of a return. We're as transparent as it gets, and committed to working closely with you - every step of the way.
A professional approach to SEO
Optimising for search shouldn't be aimless - it should be backed by a clear strategy. For long-lasting visibility, it's about following best practice and making smart changes that benefit both search engines and users.
We take a strictly ethical approach to SEO, focusing on increasing visibility for relevant searches that we predict will deliver the best results for your business. Our specialists stay clear of bad practices, working as a real professional SEO agency should.
Professional SEO services that deliver results
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Optimising for traditional and AI search
AI is changing the way people search - from where to how. People once entered a query and scrolled through results to find their answer. But now, generative AI can directly serve them an answer.
As search evolves, so does our approach. From Google and Bing to ChatGPT and Perplexity, we're proactive and here to help you get seen wherever your target audience is searching.
Learn about all things SEO
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"Working with SEO providers can be a shot in the dark from our experience. With clear objectives and transparency, Alfie has given us confidence that we're heading in the right direction with our SEO, and so far, results have proved fruitful."
"We've seen genuine traction to our website/business since Alfie's introduction. The power of SEO is impressive when it's done right and I can vouch for Alfie's expertise."
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Ready to get started?
Chat with Alfie today
Frequently asked questions
How much does professional SEO cost?
There's no set cost to SEO. It typically varies dramatically from provider to provider, as well as the service you require. SEO audits are priced very differently to managed SEO - one is a one-off cost, the other recurring.
SEO, depending on your needs, is typically an ongoing investment. The most popular of our professional SEO services is managed SEO, which starts anywhere from £300 to upwards of a couple thousand each month.
Ways of SEO pricing include monthly retainer, by the hour, and by the project. As an estimate, our services are priced based on an hourly rate of £50–65 per hour, depending on the support required.
To learn more about SEO, along with an accurate cost, get in touch with us today.
What is SEO and what does it consist of?
SEO stands for search engine optimisation. It's a process that takes time, optimising a website to improve its organic performance in search.
Unlike paid ads, it comes with no guarantee of visibility. It's a strategic process that requires great thought, ultimately engineering your site to stand out to search engines as the most relevant and trusted result.
There are many different types of SEO. Each is slightly differentbut focuses on the same pillars - on-page, off-page, and technical SEO.
You can learn more about SEO through our resources, where we share helpful insights.
How long does SEO take?
SEO is considered a long-term marketing strategy. There's a lot that determines how long it might take, including your investment, competition, your previous efforts and more. As an industry ballpark, it can take 3-6 months before you notice a difference.
At Search Mad, we aim to be an SEO agency that's as transparent as it gets. When you invest with us, we'll keep you constantly in the loop on what we're seeing and our predictions.
Looking to increase your search visibility quickly? Check out our PPC services. Or combine the two for a search-dominating strategy.
Is SEO a good investment?
Absolutely. For almost every business, search presents valuable opportunities. The sooner you invest, the better.
Search has changed a lot in the last couple of years. Investing in professional SEO services like ours at Search Mad builds you more than just visibility in Google, Bing, but everywhere people search.
Can SEO be a one-off investment?
SEO is typically considered an ongoing investment. Where competition is low, a one-off optimisation may be appropriate. But for most, it requires a continuous strategy aimed at gradually optimising and strengtheningto establish strong visibility.
Once you've achieved your goals, you can of course stop SEO. That said, performance can deteriorate at any given point. What search engines look for and reward is constantly changing, so left unmaintained, your visibility may start to rot away.
Do you support all businesses?
Despite being an SEO agency in Lincoln, we support businesses far and wide. Our specialists have worked with local contractors to leading franchisee networks, and are here to support you with your needs - whatever your businesses shape or size.
Whether you're located at the very top to the bottom of the country, our team has worked with businesses across the UK, including Nottingham, and Peterborough