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Alfie Madden
SEO Consultant, Nottingham
SEO that positions your business where it’s valuable
Investing in SEO can be a smart decision for almost any business. But finding the right provider can be tricky. For a real return, you don't just want more visibility - you want more visibility for what's relevant.
As an experienced SEO consultant, I take the time to clearly understand your business and its goal. I aim to deliver more than good-looking graphs, but results that actually make a difference.
Whether you're a small local Nottingham business or a large network, my SEO services are here to help increase your search visibility - with real value front of mind.
My SEO services
Technical SEO
Find and fix every technical issue holding your website back from stronger search performance.
Content SEO
Content written to align with search intent, building relevance around the searches you want to get seen for.
Managed SEO
End-to-end SEO managed for you, helping you get seen in search without the time or in-house expertise.
SEO Consultancy
Clear, specialist support to help you overcome challenges, make better decisions, and move your strategy forward.
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SEO Audits
Uncover what's holding your search visibility back with clear, actionable audits focused on identifying real problems.
AI SEO
Increase your visibility in AI search with an SEO strategy focused on generative features and models.
Dedicated SEO consultant in Nottingham
For success, you need someone as dedicated to SEO as you are to your business. With a real passion for the craft, I'm exactly that. Whether you're currently invisible or visible but not quite as much as you'd like, I'm here to help.
With over 4 years' experience, I've had the pleasure of working with many businesses in Nottingham and the wider area. From complex audits to managed strategies, I'm a local consultant you can trust.
My approach to SEO
I take a balanced approach to SEO, optimising for both users and search engines. I stay far from bad practices, aiming to keep my services strictly ethical. My SEO works hard to establish long-lasting visibility that gets you seen now and in the future.
Working with me, I'll help you increase your visibility naturally - getting you seen and maximising your chances of conversions. I'm committed to working closely with my clients, providing everything you need to invest in SEO with confidence.
SEO results I’m proud to have delivered
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Support backed by solid experience
I began my career in search marketing back in 2022, just before AI really started to boom. Starting as a digital marketing assistant, I soon shifted my focus to SEO, which led me here today - as an SEO consultant in Nottingham.
I've worked for two reputable marketing agencies as an SEO specialist, including one of Nottinghamshire's largest. Since the start, I've been responsible for developing and managing strategies, which I now offer independently under Search Mad.
I'm dedicated to helping businesses grow through search, offering SEO support you can trust.
SEO consultant services, delivered at scale
Working with an SEO consultant has many advantages. For larger businesses, however, the scale of support that can be provided may be of concern.
As the founder of Search Mad, I'm an SEO consultant in Nottingham who solves that problem. Choose me, and you'll get to work directly with me, providing as little or as much support as you need. I work with my network of connections to deliver the same support as any Nottingham SEO agency, with a focus on personal service.
"Working with SEO providers can be a shot in the dark from our experience. With clear objectives and transparency, Alfie has given us confidence that we're heading in the right direction with our SEO, and so far, results have proved fruitful."
"We've seen genuine traction to our website/business since Alfie's introduction. The power of SEO is impressive when it's done right and I can vouch for Alfie's expertise."
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Proud to support Nottingham businesses
I've been trusted by many UK businesses, from local contractors to leading franchises. I take pride in the results I've delivered, taking complete ownership of every project.
Whether your business is based in the city centre, West Bridgford, Beeston, or further out across Arnold, Hucknall, and Clifton, I offer my complete range of SEO services throughout. Choose me, you'll be in the best hands.
Here to help with more than just SEO
While specialising in SEO, I offer a wider range of search focused marketing services. Whether the goal is quick visibility or steady organic growth, you can count on my full support.
Explore my SEO insights
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Ready to get started?
Chat with Alfie today
