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Alfie Madden Independent SEO Consultant
My SEO services
SEO Management
I'll develop and manage the implementation of an SEO strategy aligned with your goals, helping you increase your search visibility and get more of what matters to you.
SEO Auditing
I'll perform an in-depth review of your site, identifying SEO issues and opportunities. You'll receive a detailed, up-to-date report with clear, actionable recommendations
SEO Consultancy
I'll work with you directly, helping you manage your own strategy, bringing fresh ideas and tackling any challenges along the way. Ad-hoc and monthly consultations available.
Developing SEO strategies that aim to deliver
More clicks, more impressions - it looks fantastic on a graph, but I get it, it's not just about more, but more of what's relevant and likely to drive you a return. The purpose of SEO is to increase visibility, not necessarily optimise a website for conversions - but there needs to be balance.
With my SEO strategies, I'm all about delivering that balance. Whether through management, auditing, or consultancy, I'll work closely with you to develop an SEO strategy that focuses on what matters most to your business.
Why choose Alfie, a dedicated SEO consultant
I'm here to work closely with you as your one-on-one partner, helping you increase your organic search visibility and work towards that all important return on investment. Choosing me, you'll also benefit from:
Balanced Approach
SEO isn't just about search engines, but users. Behind all my work, I take a balanced approach that brings value to both.
Transparency & Exclusivity
Every step of the way, I'll provide you with complete transparency into my efforts, and I won't work with a competing business in your niche. Your trust is what I aim to establish.
Quality Service, Fair Price
I aim to provide you with the best SEO service at a fair price. With me, there's no guesswork - I quote based on what is needed to make an impact, not just your budget.
An independent SEO consultant you can trust
SEO is a long-term strategy, but unfortunately there are providers out there that use that excuse for far too long, doing nothing month on month - not even reporting on their work. Or when they do, lacking the proper expertise, making harmful changes or completely over-optimising. Trust me, I've seen it - and had to deal with it.
As a UK-based SEO consultant truly passionate about what I do, I'm committed to delivering proper SEO. I've worked with businesses across many different industries, from IT, machinery, and cleaning. From day one, you can trust me to be upfront, open, and honest.
Fantastic SEO results I’ve delivered
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Where my passion for SEO began
I started my journey back in 2022, right before the AI boom - when search was slightly more simple. At first, I was set on search marketing as a whole, but soon decided to set my sole focus on SEO. Since then, I've worked for two reputable marketing agencies as an SEO specialist, single-handedly handling auditing, developing, and managing SEO strategies.
In early 2024, I took on my first freelance SEO clients, both of whom had bad experiences with SEO providers. Working closely with them, I completely transformed their organic search presence - and that's where Search Mad began.
I'm passionate about the work I do, and position myself as an SEO consultant that businesses can trust.
"Working with SEO providers can be a shot in the dark from our experience. With clear objectives and transparency, Alfie has given us confidence that we're heading in the right direction with our SEO, and so far, results have proved fruitful."
"We've seen genuine traction to our website/business since Alfie's introduction. The power of SEO is impressive when it's done right and I can vouch for Alfie's expertise."
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Explore my SEO insights
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Let's get your business seen, clicked, and converting
